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Europe Moves to The Cloud – SaaS Vendors Need To Tailor Strategies

Document:                      MKT-764
Date of Publication:          July 29, 2010
Number of Pages:            6
Lead Author(s):               Robert McNeill, Sarah McNee
Price:                              $295 USD (Single User License)

Perspective Summary:  

Analysis of Saugatuck’s most recent global Cloud Business Solution / Software-as-a-Service (SaaS) survey results indicates that European executives are aggressively learning about and adopting SaaS as a key IT resource to “do more with less.” This Strategic Perspective presents Saugatuck data, analysis and insight on European SaaS adoption, and provides guidance regarding next steps for providers entering this market.

 
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